ReloadRewards website interface showcasing a vibrant, modern design with the headline 'Cashback Rewards for Your Shopping Adventures!' A visually striking layout features models in stylish attire and a suitcase, highlighting the platform's appeal to shoppers. Below the main banner, popular shops like Hello Fresh, Uber Eats, Nike, Dominos Pizza, and Booking.com are displayed with cashback offers, reflecting the variety of brands and services available on the platform.
Gradient logo design for ReloadRewards, featuring a stylized geometric symbol with a blend of blue and green shades on a dark background, representing the brand's modern and dynamic identity.

ReloadRewards

ReloadRewards

Building a cashback platform that feels instant. Making rewards activation effortless, not optional.

What we did

UX/UI Design
Website Design
Product Management

Year completed

2024

ReloadRewards lets people earn cashback across partner sites without jumping through hoops. We came in to design the web platform, a browser extension, and marketing materials that would make cashback feel effortless instead of like homework.

We started with the homepage. Instead of a generic hero, we designed it to look like you're already logged in — offer cards front and center, category previews you can toggle into full-screen views. First-time visitors get pulled in immediately. For activation, we built a dropdown system next to cashback percentages so users can compare offers and activate with one click. No hunting through menus.

We also leaned into urgency where it mattered. Limited-time deals got their own section with countdown timers, and we flagged them in red on partner store pages. Hard to miss, harder to ignore. The browser extension keeps it simple: check if a site's a partner, activate cashback, done.

The result: a platform that feels less like a rewards program and more like money you didn't know you were leaving on the table.

ReloadRewards logo variations displayed on two different backgrounds. The top version features a gradient icon with blue and green hues paired with the text 'ReloadRewards' in white on a dark background. The bottom version showcases a solid green icon and black text on a bright green background, highlighting the brand’s adaptability and modern aesthetic.
The image depicts a user interface of the "ReloadRewards" platform, focusing on the main dashboard with notifications. The interface highlights various categories like travel, fashion, and groceries, with a prominent Hello Fresh ad encouraging users to join for cashback offers. On the right, a notification panel shows recent updates, such as confirmed cashback from Hello Fresh and increased cashback alerts for saved brands. The design emphasizes a clean, user-friendly layout with quick access to categories and notifications, making it easy for users to engage with cashback opportunities.
The image showcases the "ReloadRewards" cashback platform interface, specifically highlighting cashback offers for Hello Fresh. The visual includes a dark-themed dashboard with detailed cashback deals, activation buttons, and essential information such as terms and conditions, timeframes for purchase tracking, and claiming cashback. The page design emphasizes usability with clear sections for frequently asked questions, related brands, and tips, all set against a vibrant green and dark background. The interface aims to provide a user-friendly experience for tracking and activating cashback opportunities.
Visual promotion for Hello Fresh displayed on a digital screen, featuring the Hello Fresh logo with a green leaf icon and the text 'Up to 23% Cashback' in bold, bright green letters. The background shows a person using a laptop, suggesting an online shopping or browsing experience, with a sleek design emphasizing the cashback offer.
The image shows a collection of promotional tags on a dark green background, highlighting various offers available on ReloadRewards. The tags display enticing deals such as "10% cashback," "Buy 1 Get 1 Free," and "Up to 20% off," emphasizing the benefits of using the platform for shopping rewards. The vibrant colors of the tags—lime green, light blue, and mint green—contrast with the dark background, making the offers stand out and drawing the viewer’s attention to the savings opportunities.
A digital interface displaying various financial options and payment methods with a green and black design.
A close-up image of a vibrant meal in a green bowl, held by two hands. The meal includes seasoned green beans, roasted potatoes, and a juicy steak topped with a creamy sauce. Above the bowl, there is an overlay displaying cashback information with three steps: "Purchase Today," "Tracked in 1 to 7 days," and "Claim Cashback in 70 days." A small bowl of dipping sauce and green cutlery are visible in the background, enhancing the visual appeal of the meal. / A mobile screen displaying the Hello Fresh cashback offer on the ReloadRewards app interface. The screen shows the Hello Fresh logo, with text indicating "Up to 3% Cashback" and a button labeled "Activate up to 3% Cashback" highlighted in a gradient green and yellow. Below, there are details of the offer including three stages: "Purchase Today," "Tracked in 1 to 7 days," and "Reward Up to 100 days." The app interface is set against a bright green background, emphasizing the fresh and vibrant theme of the promotion.

A big thank you to Daniel, the visionary founder of ReloadRewards, for his inspiring leadership. Special thanks to Yuliia Samoilenko and Rosty Volchak for their creative and dedicated work in bringing the platform's vision to life.

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© 2026 Rasa Design Team

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Subscribe to RDT Newsletter

So rare, it’s not yet in existence.

You could be the first to read... well, something, eventually.

© 2026 Rasa Design Team

All rights reserved

Subscribe to RDT Newsletter

So rare, it’s not yet in existence.

You could be the first to read... well, something, eventually.

© 2026 Rasa Design Team

All rights reserved