

Redesigning a platform that turns skills into income — building flows that make monetization feel effortless.
What we did
UX/UI Design
Product Management
Branding
Year completed
2020
Vei is a web platform where people monetize their skills through live sessions — think experts, coaches, consultants earning from what they know. We came in to overhaul the product: fix a clunky interface users were struggling with, streamline the core flows, and build dashboards that actually help people run their business. The brief was clear — make it intuitive, make it fast, make it work.
We started with user interviews to understand where things broke down. The existing interface had promise but the execution missed the mark — confusing onboarding, scattered navigation, no clear view of what mattered. We rebuilt the onboarding from scratch, breaking it into clean, logical steps so users could set up and start earning without friction. The new dashboard puts revenue data front and center — quick snapshots, goal tracking, customer insights, session analytics all in one view. No jumping between tools, no hunting for information. We designed booking and scheduling flows that felt obvious, payment features that inspired trust, and an interface that got out of the way so users could focus on their work, not the platform.
The result: a product that respects its users' time and helps them see their business clearly.










